Our mission is to help bike rentals become more successful.
BRM will do the admin, so that you can focus on what you do best: making the customer experience as smooth as possible and making sure your customers will get most out of their rental bike.
We pride ourselves on our excellent customer support.
Who are we?
Doug Stoddart
Founder & CEO
Mark Negus
CTO
Doug started his career with Andersen Consulting (now Accenture) in the early nineties, where he learnt system building fundamentals. He went on to work in the highly demanding Investment Banking sector for a major US bank building pioneering electronic trading systems.
In 2006 he followed his dream to open a bike shop, and it was during that time that he discovered a total absence of dedicated bike rental software.
Bike Rental Manager is the result of his passion to provide a world-class solution to this problem. He’s a very keen cyclist, or at least when he can find the time!
Bike Rental Manager is the result of his passion to provide a world-class solution to this problem. He’s a very keen cyclist, or at least when he can find the time!
Mark is a seasoned and talented IT professional. He has over 20 years experience of delivering large and complex systems, spending 10 of those with Accenture within their technology practice. In that time he’s worked on projects varying from banking systems and government projects to the Big Brother voting engine. He is always thinking how to make BRM work better for our customers.
Jeremy
Account Manager
Adam
Account Manager
Jeremy was so impressed with BRM when he implemented software at his previous job that he wanted to come and work for us! He loves a challenge and is known for his excellent support to our customers. He has been in the outdoor sports retail world for over 20 years. He started working in his local ski and snowboard shop right after high school and entered the cycling retail world in 2006. He was pivotal in opening the 1st Trek concept store in Southwest Florida before moving on to Naples Cyclery as Operations Manager. When he is not cruising around town exploring the local South Florida Preserves and mountain bike parks, he can be found camping or kayaking the local waterways.
Adam is a lifetime BMXer and trail rider who probably enjoys disassembling bikes and tinkering more than actually riding them. After completing a PhD in computational fluid dynamics in 2018, he came to BRM where he could combine his passions for bikes, software and solving problems. When not sitting down typing or pedalling, you’ll find him rock climbing or restoring antique furniture.
Lynn
Finance
Sari
Marketing
Lynn started training as a Chartered Accountant with BDO Stoy Hayward, but before qualifying made a move into the City of London and worked for 10 years in Operations for a brokerage company. Whilst working in the City, she picked up her accountancy studies again and qualified as a certified accountant. Now she keeps the wheels turning in BRM-land! In 2015 she completed her first olympic triathlon in Marseille.
Sari likes to put the customer first and finding solutions to the challenges they are facing. She has a long corporate career behind her, mainly in Sales and Marketing. She loves to learn about different cultures and is excited to be closer to the multicultural customers at BRM. She enjoys exploring the world on a bike and is a regular bike rental customer.
Investors
James Appleby
Chairman
Duncan Grierson
Entrepreneur & VC
Plural technology leader with a series of chair, non-exec and advisory roles in technology businesses that are scaling up.
Previously spent fourteen wonderful years as CEO of Bluefin, founding and growing the business to 250 people across 3 continents and picking up many awards on the way – a number for growth but most importantly to me, many years as a Top 100 company to work for. Post-sale to Mindtree I took on a larger role with over 1000 people reporting to me.
Entrepreneur with VC experience in Paris, London, Silicon Valley & Chicago. Funded by $75m fromGoldman Sachs, Fidelity et al. EY Entrepreneur of Year award winner.
Advisory Board
Gary Atkin
Private Investor
Chris Walters
Management Consultant
Many years experience in leading Technical Customer Support/Service Operations teams. Experience includes operational & people management, outsourcing implementation & delivery, business partner management, budget responsibility, leadership, international and remote team management. A keen cyclist ever since the RoSPA awarded him a Cycling Proficiency certificate!
Chris has spent his professional career managing technology projects and latterly creating environments in which projects stand the best chance of succeeding. His passion for “just enough management” and 20+ years of experience are available for Bike Rental Manager to draw on to ensure that BRM do the right projects and do the projects right. Outside of work Chris is a very keen bike rider, both in the UK and on numerous foreign adventures including his favourite cycling location, Languedoc.
Jean-Michel Hurter
Co-Owner / Director – France Bike Rentals
Will Platt-Higgins
Director of Global Accounts – Facebook
Jean-Michel has helped create and grow one of France’s most successful top-end bike rental businesses. He brings a wealth of knowledge in not only Bike Rental but business in general.
As the Director of Global Account Partnerships for Facebook, Will leads a team of people across the world to partner with brand marketers and their agencies, enabling them to maximize the business and brand-building potential of the Facebook platform in harness with other channels and help them scale and reapply success.
Some of our customers using Bike Rental Manager
“We’re a small shop but do a big rental business. We really needed a comprehensive system that was within our price range, and BRM was the answer. We’ve been using it for a year now and it has improved our efficiency greatly, plus the Online Booking Wizard has reduced our workload tremendously.
I was going to give only 4 stars for ease of use, but I have to say that simplicity hinders flexibility; something this powerful will take a bit of time to master, yet my staff was using the system successfully within 1-2 days. And the customer support deserves 6 stars, so my review would average out to 5 stars anyway. Make that 6-1/2 because value deserves 6 stars as well. My compliments to Doug and his team, we always get quick answers to our questions, and their on-line Knowledge Base is very comprehensive as well.”