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Pioneering the Future of Bike Rentals with Manager

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BRM Founder talks bike rental impact on bike shop revenues - Meet Doug Stoddart

In the picturesque landscapes of Southern France, away from the hustle of corporate London, Doug Stoddart has carved out a niche that’s changing the face of cycling. As the founder and CEO of Manager, Doug is at the forefront of revolutionizing bike rentals, making them more accessible and enjoyable for enthusiasts and casual riders alike.

From Corporate Life to Cycling Passion

Doug’s journey into the cycling world is as fascinating as his software’s innovation. After a decade in a corporate setting, he sought refuge in the tranquil settings of France, starting a chambre d’hôtes (bed and breakfast) and, intriguingly, a bike rental service. This wasn’t just a business decision; it was a return to a childhood passion. Though never a professional, cycling was a significant part of Doug’s life, from cycling to school to exploring the vast expanses of the French countryside on two wheels.

The Birth of Manager

What started as an antidote to corporate life soon blossomed into a thriving business, addressing a gap Doug noticed in the market: the management of bike rentals. Most rental services were entangled in logistical nightmares, often managed just through spreadsheets.

Recognizing the potential for a service that could streamline this complexity, Manager was born.

Bike Rent Manager is more than just a rental service. It’s a comprehensive management tool that handles every aspect of the rental process, from booking to bike maintenance. Manager software simplifies the management of bike fleets, whether they’re used for leisurely rides around the city or intense cycling in rugged terrains.

Expanding the Market Through Inclusive Cycling Opportunities

Doug believes in cycling’s power to bring people together, and his business model reflects this. By introducing more people to cycling through rentals, he’s not only expanding the market but also fostering a new appreciation for the sport. Bike rentals serve as a first touchpoint for many, providing a non-intimidating entry into the cycling world.

One of the key strengths of Manager is its adaptability. The BRM software caters to diverse business needs, whether it’s a small shop wanting to offer a few bikes for rent or a large operation that needs to manage hundreds of high-end bikes. The software’s configurability allows for detailed management tailored to the specific requirements of each business.

Massive 215% growth achieved by Manager users

Pioneering the Future of Bike Rentals with Manager
BRM data highlights an extraordinary average rental revenue growth over a 3-year period

We focused on the revenue generated every month over the last 3 years. The average growth is calculated from 2021 to 2023. The percentages offer a broad view of the economic resilience and growth within the bike rental sector. The diverse sample covered the USA, Canada, Australia, New Zealand, France, Italy, Spain, and the United Kingdom, varying in business size (from 10 to 300+ bikes in inventory) and annual rental revenue (from £4K to £1M+).

Navigating Challenges and Seizing Opportunities

Despite the robust growth in the bike rental market, the industry isn’t without its challenges. On his recent appearance in the CIN podcast, Doug discussed the impact of economic fluctuations and changing consumer behaviours, noting that resilience and adaptability are crucial for survival and success. He believes understanding modern customers’ needs and meeting their high expectations are key to thriving in this evolving market.

Looking forward, Doug is optimistic about the role of technology in enhancing the cycling experience. He compares the evolution of customer expectations to the impact of the iPhone, emphasizing the need for instant information, seamless booking experiences, and excellent communication, which Manager offers

Pioneering the Future of Bike Rentals with Manager

Advantages of Manager Manager is a comprehensive solution that empowers bike rental businesses to thrive in a competitive landscape. With our powerful features and user-focused upgrades, BRM enables you to streamline operations, increase customer satisfaction, and drive significant growth.

Whether you’re starting a new business, optimizing resources or scaling up, The best bike rental software provides you with the tools necessary to advance your business efficiently.

For those in the bike rental business seeking to optimize their operations and boost profitability, Manager offers the most comprehensive combination of features in the market, making it the best bike rental software available today.

Before and after transformation image featuring a man using Bike.Rent Manager, the best bike rental software. On the left, a frustrated man is overwhelmed by spreadsheets and task management, labeled 'Before'. On the right, the same man appears joyful and confident, labeled 'After', with text highlighting benefits of Bike.Rent Manager such as smooth online booking, reduced management time, and streamlined rental operations, illustrating the software’s impact on enhancing operational efficiency

It’s time to say goodbye to cumbersome spreadsheets, pen-and-paper methods, and the headache of managing your inventory across various platforms. Welcome to Manager (BRM), the all-in-one platform designed to simplify and streamline your bike rental operations.

Sign up for a free trial today to see why BRM is the best bike rental software for you!

Elevate customer experience and streamline operations with Manager comprehensive inventory and reservations management system

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