BRM pricing

One plan for your whole bike business.

Every hybrid plan includes all five services, so you choose a plan by the size of your business, not by features.

27+ countries800+ customers600K+ bookings a year

One account, five services

Included in every
hybrid plan.

Rentals at the core, plus four more services, all on the same plan.

  1. Core

    Rentals

    Bookings, payments and returns for your whole fleet.

  2. Included

    Repairs

    Workshop bookings online, with full service history.

  3. Included

    Tours & events

    Guided rides and events with live availability.

  4. Included

    Appointments

    Bike fittings and other sessions with your team.

  5. Included

    Ex-rental sales

    Sell bikes from your rental fleet to new owners.

Repairs, tours and events, appointments and ex-rental sales are included when you take paid bookings for each through BRM. All service revenue counts towards your revenue ceiling. See how inclusion works

Choose your plan

Compare plans.

Annual billing · Excludes applicable tax

Compare Bronze, Silver, Gold and Platinum hybrid plans. Every plan includes rentals, the four additional services and the core platform.
Plans differ by size.Every plan has all five services and the full platform.
Bronze
£569
per yearBook a Demo
Silver
£859
per yearBook a Demo
Gold
£1,449
per yearBook a Demo
Platinum
£2,199
per yearBook a Demo
Inventory itemsUp to 50Up to 100Up to 250Over 250
Annual revenue ceiling£25,000£47,000£100,000£180,000
Overage rateOn revenue above the ceiling2.5%2%1.8%1.25%
Cost as % of revenueIf your revenue reaches the ceiling2.3%1.8%1.4%1.2%
Optional add-ons included0012
Every plan includesThe same services and platform, from Bronze to Platinum.

Services

  • Rentals
  • Repairs
  • Tours & events
  • Appointments & bike fitting
  • Ex-rental sales

Additional services are included with paid use through BRM. How inclusion works

Platform

  • Online and in-store bookings
  • Online and in-store payments
  • Real-time bike availability
  • Digital waivers
  • Confirmations and reminders
  • Customer records
  • Reports and analytics
  • Support from the BRM team

Bronze

£569 / year

Inventory
Up to 50
Revenue ceiling
£25,000
Overage
2.5%

Works out at 2.3% of revenue if you reach the ceilingOptional add-ons charged separately

Silver

£859 / year

Inventory
Up to 100
Revenue ceiling
£47,000
Overage
2%

Works out at 1.8% of revenue if you reach the ceilingOptional add-ons charged separately

Gold

£1,449 / year

Inventory
Up to 250
Revenue ceiling
£100,000
Overage
1.8%

Works out at 1.4% of revenue if you reach the ceiling1 optional add-on included

Platinum

£2,199 / year

Inventory
Over 250
Revenue ceiling
£180,000
Overage
1.25%

Works out at 1.2% of revenue if you reach the ceiling2 optional add-ons included

Every plan includes

Services

  • Rentals
  • Repairs
  • Tours & events
  • Appointments & bike fitting
  • Ex-rental sales

Additional services are included with paid use through BRM. How inclusion works

Platform

  • Online and in-store bookings
  • Online and in-store payments
  • Real-time bike availability
  • Digital waivers
  • Confirmations and reminders
  • Customer records
  • Reports and analytics
  • Support from the BRM team
Book a Demo
Bigger than Platinum?

If your revenue goes above the Platinum ceiling, get in touch. We’ll talk it through and put together a plan that fits your business.

Talk to Us

Why hybrid pricing

One ceiling for all your revenue

Rentals and all four services count towards the same revenue ceiling. Above it, a small overage rate applies, with no penalties or forced upgrades.

A predictable subscription

One fixed annual price keeps budgeting simple, including in your busy season.

Better value as you grow

Larger plans have lower overage rates, so your cost per booking falls as you grow.

Not sure which plan fits? Work it out with your numbers

Find your fit

What does that look
like for your business?

Start with your fleet and total expected revenue through BRM, including the services you plan to offer.

Illustrative starting values. Change them to match your business.

Lowest estimated cost for these inputs

Bronze

£569

estimated annual subscription + overage

Annual plan price£569
Estimated overage£0
Revenue ceiling used100% of £25,000
BRM cost as % of your revenue2.28%
Rentals + all four servicesIncluded*
Discuss My Plan

*With paid use on a hybrid plan. Illustration only. Excludes tax, optional add-ons and other separately agreed charges. Your Pricing Schedule and Order Form determine billing.

For the way you operate

A few optional extras.

These are separate from your included services.
Gold includes 1 add-on. Platinum includes 2.

Multi-Location

Run multiple locations with shared or split fleets.

£250per year

Delivery Module

Plan delivery runs, group stops by date, and print lists.

£250per year

GBAL

Take bookings now. Assign specific bikes later.

£250per year

The details, made clear

Your questions.
Straight answers.

What does “all services included” mean?

Repairs, tours and events, appointments and ex-rental sales are included on every hybrid plan when you process paid revenue from each service through BRM. Revenue from these services still counts towards your plan’s revenue ceiling.

Each service is included from activation. We first review it after a full year, then each year over the previous 12 months. If a service has had no paid bookings by its review, we may charge an add-on fee for it. We’ll tell you first and give you a season to start taking paid bookings.

Do I need a higher plan to offer more services?

No. Every plan includes all five services. But service revenue counts towards your revenue ceiling, so more bookings can take you over it. You then pay overage at your plan’s rate, or a larger plan may cost less overall. The estimator shows which plan is cheapest for your numbers.

What happens if I go over my revenue ceiling?

You pay a small overage rate, between 1.25% and 2.5% depending on your plan, on revenue above your ceiling. There are no penalties or forced upgrades. If you are above the Platinum ceiling, talk to us and we’ll put together a plan that fits.

How is revenue calculated?

Revenue is your total net booking value processed through BRM during the billing period. Completed rentals and services count; cancellations don’t.

Can I change plans mid-year?

You can upgrade at any time during your billing cycle. Downgrades can be scheduled to take effect at your next renewal.

Are there any setup fees or hidden costs?

There is no compulsory setup fee. Priority onboarding is available as an optional paid extra. Otherwise you pay your plan price, any overage above your ceiling and any optional add-ons you choose. The inclusion policy above explains when a service with no paid use can carry a fee.

Are services the same as add-ons?

No. Repairs, tours and events, appointments and ex-rental sales are the included services. Multi-Location, Delivery Module and GBAL are separate optional add-ons, with the allowances shown for Gold and Platinum.

I already use BRM. How do I get started?

Ask the BRM team to help you turn on the services you want to use. If you are on a legacy plan, we will confirm what applies to your account as you move to hybrid pricing.

Contact us
Can’t see your question?

Talk to the team. We’ll go through your numbers with you.

Contact us

See it working

See everything you could
run with BRM.

We’ll walk you through BRM with your own fleet and services in mind.

Book a DemoNo obligation • Explore all features